Privacy policy

 

Privacy Policy

The Australian Influencer Marketing Council (AiMCO) is committed to protecting the privacy of your personal information. This privacy policy explains how AiMCO manage the personal information that we collect, use and disclose and how to contact us if you have any further queries about the management of your personal information.

AiMCO is required by the Privacy Act 1988 (Cth) (Privacy Act) to comply with the Australian Privacy Principles (APPs) (subject to the other provisions of the Privacy Act). The APPs regulate the manner in which personal information is handled throughout its life cycle, from collection to use and disclosure, storage, accessibility and disposal. Audited Media is also required to comply with the Spam Act 2003 (Cth) (Spam Act) and the Do Not Call Register Act 2006 (Cth) (Do Not Call Register Act).

What is personal information?

'Personal information' is any information or an opinion about an identified individual, or an individual who is reasonably identified:

 ·      whether the information or opinion is true or not; and

·      whether the information or opinion is recorded in a material form or not.

Examples include an individual's name, signature, address, telephone number and email address. Special provisions apply to the collection of personal information which is sensitive information.

Collection of personal information by AiMCO

AiMCO collects both personal and anonymous information. We collect personal information about you and your interactions with us, for example when you join our organisation, register to receive information or data, access data or visit our website.

When AiMCO collects personal information, it is collected only from purchases, requests, registrations and correspondence and only after you have consented to AiMCO using this information by way of accepting this Privacy Policy. From time to time AiMCO may share some personal information with a third-party, such as a webinar or survey provider, in order to provide the nominated service.  AiMCO will also disclose when this may happen.

 AiMCO will take reasonable steps at or before the time of collection to ensure that you are aware of certain key matters, such as the purposes for which we are collecting the information, the organisations (or types of organisations) to which we would normally disclose information of that kind, the fact that you are able to access the information and how to contact us.

AiMCO will collect your personal information directly from you where it is reasonable and practicable to do so. Where AiMCO collect information about you from a third party, we will still take reasonable steps to ensure that you are made aware of the details set out above. 

From time to time, AiMCO will invite you to participate in surveys.  These surveys are designed to ensure that our products and services are as relevant to you as possible.  AiMCO will always advise if the survey is anonymous or if your participation will be linked to you in any way.

Use and disclosure of personal information by AiMCO

AiMCO will use personal information provided to it for our primary and secondary purpose. By agreeing to this policy, you consent to AiMCO using your personal information for the following:

Primary purposes

  • providing you with products and services you have joined or registered-for with AiMCO to access, ordered, or contacting you in relation to these registrations/orders/membership.

  • manage membership of AiMCO

  • record and maintain memberships details

  • answering direct enquiries                               

  • informing you of new products, information or services which may be of interest to you

  • providing customer service                             

  • provide webinar or education services using a third-party provider

  • notify registrants and members about AiMCO events

  • ensure compliance with any AIMCO Code of Practice(s)

  • proceed with any AiMCO audit activities

  • complying with legal obligations where necessary

  • allowing us to run our business and perform administrative and operational tasks, such as:

  • training staff

  • developing and marketing products and services;

  • risk management;

  • systems development and testing, including our website;

  • undertaking planning, research and statistical analysis.

Secondary purposes

  • Billing and account management

  • Improving our products, services and website

  • Improving our marketing and promotional efforts

  • Improving the accuracy of the personal information we hold

Personal information will not be used for any other purpose without the consent of its provider unless AiMCO is required by law to disclose that information. AiMCO may be required to disclose personal information to third parties in order to provide a service that you requested.

Other than in circumstances such as these, AiMCO will not disclose personal information provided, such as name, address, email address or telephone number, to any organisation or person outside AiMCO unless the provider has authorised AiMCO to do so.

AiMCO may also use your personal information to get a better understanding of your needs. Unless you tell us otherwise, we may use this information to bring you information, products and services, which we believe will benefit you and your business.  You will always be given the option to opt-out immediately from receiving future offerings. If you are receiving promotional information from AiMCO and do not wish to receive this information any longer you may email ‘Unsubscribe’ to the AiMCO on info@aimco.org.au.

Direct Marketing

You consent to AiMCO using and/or disclosing any personal information collected from you for direct marketing purposes, whether collected via telephone, the Website, or otherwise, but subject to the terms of this Privacy Policy.

Unless otherwise provided in this Privacy Policy and in accordance with the Privacy Act, AiMCO retains the right to us and disclose your personal information for direct marketing purposes:

1. that has been collected from you in circumstances where:

a. you have provided consent to do so, or

b. it is within your Reasonable Expectations, or

c. where it is impractible to obtain your consent.

2. that has been collected from any third party in circumstances where:

a. you have provided consent to do so; or

b. it is impracticable to obtain your consent

In each direct marketing communication, we will include a statement notifying you of your right to Opt Out from further direct marketing communications and simple means for you to opt out of receiving further communications of that kind.

Should you choose to opt out we will stop using your personal information for direct marketing purposes. AIMCO will not use sensitive information for direct marketing purposes.

How might we contact you?

We may contact you in a variety of ways, including by mail, email, telephone or facsimile.

Links to other websites

The AiMCO provides links to other websites, when we consider you may be interested in the content on those sites. This in no way constitutes an endorsement of those sites or their content and the AiMCO has no control over the conduct of the companies or organisations operating those sites. Before you disclose any personal information to such a site, we advise you check its terms and conditions, including its privacy and security policies.

AiMCO's online collection of information

AiMCO uses website analytic tools such as Google Analytics.  These programmes may utilise a ‘cookie’ that collects anonymous traffic data.  You can control cookies through your browser’s settings and can opt out or disable them. Please consult your browser’s manual or online help for further information.

What is a ‘cookie’? – it is a small text file that a server places on your hard drive to identify that subsequent requests to a site have come from the same user.  Cookies allow us to analyse traffic to our site and to provide a more user-friendly experience and login process.

When does the AiMCO disclose personal information to third parties?

In performing our functions and activities, we may need to disclose personal information to third parties.

The AiMCO will only share your personal information in accordance with the Australian Privacy Principles and Privacy Act 1988.

Data quality and security

AiMCO will take all reasonable steps to:

  • make sure that the personal information that we collect, use and disclose is accurate, complete and up-to-date

  • protect the personal information that we hold from misuse and loss and from unauthorised access, modification or disclosure

  • destroy or permanently de-identify personal information that is no longer needed for any purpose that is permitted by the Privacy Act

Anonymity

AiMCO will generally provide individuals with the option of not identifying themselves when entering into transactions when it is lawful and practicable to do so.

Access and correction of your personal information

You can request the personal information we hold about you by contacting us by one of the methods listed at the end of this Privacy Policy. There is no fee for making such requests and we will endeavour to make your information available within 28 days of the initial request.

AiMCO reserves the right to confirm your identify before providing this information.

AiMCO takes reasonable precautions to ensure that the personal information we collect and use is complete, relevant and up-to-date. However, the accuracy of the personal information we receive depends to a large extent on the information you provide. We recommend you let us know if there are any errors in your personal information by contacting AiMCO.

Complaints

Please contact AiMCO's privacy contact using the details below if you have any concerns or complaints about the manner in which your personal information has been collected or handled by the AiMCO.

Your consent

By using our website you consent to the collection and use of the information you provide to us as identified in this Privacy Policy. We may change this Privacy Policy from time to time and without notice. If we change our Privacy Policy, we will publish those changes on this page.

Contacting AiMCO

Please contact AiMCO if you have any queries about the personal information that is held about you or the way we handle that personal information. The AiMCO contact details for privacy queries are set out below.

If you have any queries about this privacy policy please contact us on:

 ·      by phone: +61 2 9954 9800 between 9am and 5pm EST Monday to Friday

·      by email at info@aimco.org.au

·      in writing to:

Privacy Officer

AiMCO c/o

Audited Media Association of Australia

Suite 6.01, Level 6, 127 York Street

Sydney, NSW 2000

Australia