LIVE EVENT: Creator Connect
Presented by AiMCO and IAB Australia as part of the inaugural IAB Global Creator Week
Date: Thursday 17th September
Location: In-person WPP Sydney, Level 7, 1 Shelley St, Sydney NSW 2000
Time: 8AM guest arrivals and networking | 8:30AM content commences | 10AM Networking
Members please email us at info@aimco.org.au to get your registration link
Creators are influencing and impacting consumers, commerce and even AI content itself. The Creator Effect brings together new local and global IAB research to help brands, agencies and media owners understand that influence — from generational shifts in who trusts creators, to what actually drives a sale, to the transparency people expect in return.
WEBINAR - Creators Shaping Brand Discovery: Shifting from Attention to Action
Presented by Impact.com
Date: Tuesday 22nd September
Location: Online
Time: 1pm AEST
All welcome REGISTER HERE
Creator content is fundamentally shifting. It's no longer just about awareness or engagement. Audiences increasingly expect and creators are delivering, content that drives action: reviews that convert, recommendations that close sales, tutorials that turn buyers into customers.
