AiMCO’s Working Groups lead the way
Amazing things have been achieved over the last year by our member working groups!
Since AiMCO started in 2019 our members from across the industry have shown just how dedicated they are to industry leadership, professionalism and best practice. Despite the challenges of shutdowns due to Covid 19 and hectic days working to deliver innovative campaigns for clients they still found time to work with us. With the help of our members we have been busy developing services to support not only the industry, but also the amazing talent and digital creators that underpin it all.
We would not be able to do what we do without our members coming together, giving generously of their time, knowledge and energy to AiMCO’s Working Groups. As we approach year end we want to thank all our members for contributing to our work over the last year.
Amazing work has been done this past year across all our member working groups:
Best Practice Group, comprised of professionals across all segments of the industry including legal representation, dug into the detail of the Ad Standards rulings regarding ad disclosure on social content. This resulted in our recent update to the AiMCO Code of Practice and Gifting Guide.
The AiMCO Awards is an exciting new event for us all and would not have come together without the dedication of our Awards Committee: Patrick Whitnall, Deputy Chair and Kylie Green, The Lime Agency and Shivani Maharaj, Wavemaker
Content and Training Group led by Simone Landes, The Lifestyle Group helped us deliver our monthly webinars and work on progressing our training.
Creator Engagement Group has kicked off and we now have a wonderful group of Creator Ambassadors working with us.
AiMCO Metrics Group have one of the most detailed and difficult tasks as we continue to consider how best to develop some comprehensive metrics guidance for the industry.
If you would like to join one of our working groups please call AiMCO Memberships +61 (02) 9954 9800 at info@aimco.org.au