The power of experts in influencer marketing.
There are certain topics where experts are the only ones that people really want to hear from - health, fitness, nutrition, finance to name just a few. Not surprisingly, genuine experts who deliver the specific content that people need can gain highly engaged audiences on social media platforms.
Our industry panel will discuss how brands are tapping into the value of expert content and the highly engaged social media following of expert influencers.
expert influencers can build Join us for the discussion:
Sharyn Smith - Founder and CEO of Social Soup which is a platform designed to connect brands with the right influencers for their specific brand messaging.
Simone Landes- Founder and Director of The Lifestyle Suite who represent Australian leaders, experts and talent across specialist fields including medical, preventative health, animal health, sporting champions, food, renovation and lifestyle.
Kylie Green - Founder and Director of The Lime Agency who represent Australian experts and talent from a broad arena including business leaders, sporting champions, actors, environmentalists, style and lifestyle.
Special guests:
Olivia Vivian - Olympian, Ninja Warrior Grand Finalist, Motivational Speaker and Influencer. Olivia overcame daunting obstacles to achieve her dream of being a world class gymnast and Olympian. Join us to learn about how she motivates others by sharing the insights and learnings from her brave and fascinating life journey.
Dr Preeya Alexander - Practicing GP, Qualified Medical Doctor, Preventative Medicine Educator and Influencer. Preeya is passionate about preventative medicine and helping people make informed health decisions. Preeya’s educated, intelligent and wise approach has helped her build a loyal and engaged following. On this webinar we chat with her about becoming a trusted expert and influencer.
Free to AiMCO members, $30 plus ticket fee for everyone else. Book your tickets here.