AiMCO Announces Influencer Marketing Awards 2021

AiMCO Launches the inaugural Australian Influencer Marketing Council Awards.

The awards are in recognition of the Australian influencer marketing community and its achievements in delivering world class content and ground-breaking innovation across social media marketing.

The Australian Influencer Marketing Council Awards will recognise and celebrate exceptional and successful collaborations with brands and creators that win hearts and minds by engaging with audiences through uniquely crafted, authentic content that makes an impact. These awards are a timely addition to the Australian marketing landscape with substantial influencer marketing growth as brands invest in macro and micro content creators to deliver influential connections with their engaged audiences as an integral part of their overall marketing mix.

The AiMCO Awards, the first of their kind in Australia, have been championed by industry leaders Patrick Whitnall, AiMCO’s Deputy Chair, Kylie Green from The Lime Agency and Shivani Maharaj from Wavemaker working with the AiMCO team.

Patrick Whitnall said, “The AiMCO Awards are designed to celebrate the rapidly growing rise of Influencer Marketing and the incredible work of agencies, brands, creators, influencer discovery platforms and the innovative technology and other businesses within the growing influencer marketing ecosystem. By offering dedicated influencer marketing awards for our industry, we know there will be some very creative and interesting work on display.”

There are 20 AiMCO Awards to be won with the pinnacle award the AiMCO Most Influential 2021 Award judged from the 19 category winners and will be presented by Platinum Sponsor Twitch, the interactive livestreaming service for content spanning gaming, entertainment, sports, music, and more.

Ricky Chanana, Head of Sales AUNZ, Twitch  “Twitch is honoured to be the platinum sponsor of the inaugural 2021 Australian Influencer Marketing Council Awards. These awards are the first of its kind to celebrate creators - who are at the heart of everything we do at Twitch. Our entire ethos is about revolutionising entertainment through our highly engaged community of creators and fans, and we are wholeheartedly supportive of continuing to grow and empower the entire creator community.”

AiMCO wants to thank our launch partner, Hello Social for hosting an exclusive industry gathering for AiMCO to officially launch the awards Wednesday June 23rd in Sydney.

Sam Kelly, Managing Director of Hello Social said, “As a founding member of AiMCO we are proud to be able to support the AiMCO Awards. It’s a milestone moment for influencer marketing in Australia.”

AiMCO is calling on agencies, brands, influencer platforms, creators and all working in the influencer marketing ecosystem to submit their best influencer marketing work for the year ended June 30, 2021. We have provided a detailed entry kit which can be downloaded from the AiMCO website here and also from the AiMCO Awards website.

Entries are open via the AiMCO Awards website at https://aimco.awardstage.com and close on September 3. 

To announce and celebrate the winners of the awards a cocktail event will take place in Sydney on Thursday November 18, 2021 with details for this coming soon.

If you have any questions contact the AiMCO team at 02 99549800 or email us at info@aimco.org.au.

We want everyone to get involved and enter their best work and are looking forward to seeing all your amazing entries!

Best wishes, the AiMCO team.

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